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News

A new look of life, China Construction Expo first show stars shining

2021.07.29

Curated by Mexdesign Institute, Chinese Ideal Home International Decoration and Design Fair was held from July 20-23 duringCBD Fair (Guangzhou).1.2On the opening day, celebrities and influential figures in big home furnishing industry gathered at the event.

Under the theme initiated by Mexdesign Institute,Chinese Ideal Homethe fair has six sections - "Full house decoration section", "lease era", "new urban lifestyle", "art and high-end lifestyle", "future residence" and "design art corridor", which fully exhibited the diversified living solution for modern Chinese and highlighted the significance of design and art for life.

01 Brand new You Living
leads in New Urban Lifestyle section

As the dark horse brand of Chinese Internet home furnishings, You Living led in the "New Urban Lifestyle" section. By collaborating San Yi Niao, the world's first scene brand and ZBOM , You Living created a customizable smart home experience, in which you can explore the 100 forms of smart life.

The joyful July happend to be the brand month of You Living's 3rd anniversary. The theme of the anniversary was Power of Life and an upgraded brand VI and a brand new collection were unveiled in order to create a space design solution for urban youths. Focusing on products, You Living's showroom expressed the brand's new thinking, advocate and aesthetic trend through the power of "carefree, imagination, nature, healing, beautiful and dream".

02 Brand new products
inspiring quality life

Every product of You Living is born from the insight into the life of users, and then to practically solve the problems and hassle in life, and continue the original intention of "Every design has a purpose". You Living exhibited a full house plan including living room, dining room and bedroom, covering over 30 products in eight collections. Among them, three collections were designed by leading designers from Japan, Italy, Finland and Denmark. After eight months of elaborate development, these products were grandly launched on the exhibition.

In the future, the brand new You Living will also focus more on presenting a quality lifestyle and better make use of the strength of supply chain so that furniture will become a long-term companion in life.

03 You Living x Mofang x Royard
presented a new lease era

By collaborating with Mofang and Royard, two leading apartment brands in China, You Living presented diversified apartment scenarios that combine aesthetics and functionality to interpret the personalized lease life of modern youths.

Mofang 4.0 showroom was a collaboration with You Living from user's perspective, exploring the future residence upgrade based on aesthetics, function, health and intelligence. Royard brought a replica of its innovative apartment space, which targeted on metropolitan elites.

While designing the space for Royard, You Living intentionally increased the space to make living more comfortable. The oriental aesthetics such as chinaware, Chinese paintings and calligraphies of well-known artists were used to decorate the modern space, adding poetic and cultural vibe to the space.

04 You Living x Tmall Home Furnishing
presenting the home of future

The future residence exhibition area showcased the new trend of original Chinese furniture design on "Tmall" reflecting the new consumption trends of contemporary Chinese young people. "Tmall" selects representative original design furniture products based on the new trend of young consumption. Represented by You Living, it interprets the new trends and propositions under the four new styles.

The four spaces in the exhibition area have a new interpretation of the four current trends: modern city, light luxury and simplicity, vibrant colors, and retro fashion. Each style corresponds to a different age, a different state of life, and a different emotional appeal of young people.

05 Partner Recruitment
kick off

A city partner recruiment campagin has started in capital cities of provinces around the country. More and more cities will be covered in the future. We will provide whole-package solutions from design to products for more spaces and empower urban ideal life with aesthetics and leading designs.

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