We had a selfish intention to develop an electric sofa
|
Why are people yearn for an electric sofa?
Even if there are 10,000 excuses to prove its value,
The essential requirement is still coziness.
Coziness comes from thickness, softness and poweful support.
Good looking means elegant, delicate and well designed.
The comfortable and good-looking electric sofa is like a down jacket
I want it to be warm and make me look thin. How is it possible?
But some brands can make it happen.
In furniture industry, few realize an electric sofa should also look thin.
What's good about Chiffon Sofa is while being ultimately comfortable, its slim body also saves more space.
Many young people around 26-35 years old, live in a small apartment between 80-100 square meters. The daily expenses will become deficit if you don't make a plan. And a fat sofa makes the living room more cramped and its high price will also make us hesitate between the comfort and quality of life.
How to live without too much burden and still look decent?
Are we defeated already when buying furniture?
With this question in mind, I talked to the R&D manager about the story of Chiffon sofa.
"Do you how long it takes to make a sofa from drawing?"
"10 months".
He continued: "That's too long. Generally, furniture is developed within a month. For smart furniture, if the technology is sound, it takes around three months."
"The reason I devoted so much emotion to this sofa is also out of a selfish intention. We want to make a sofa that is too comfortable to get away from, and at the same time, it has an intelligent adjustment function for lazy people. But it must be beautiful and space-saving! In fact, young people don't choose electric sofas, because of the dumb look and huge size. This is unfair to electric sofas. Let's do it again with an internet mindset."
The R&D manager who is a middle-aged man quick in action, spent 10 months in the factory in South China with his team. After 5 revisions, more than 20 prototypes, and countless tests, You Living's first electric sofa finally came into being.
It looks fluffy and elastic, while saves more space in the living room.
The armrests, seemingly thinner, has no change in thickness. Actually, it has a curve like smiling lips and stringed on both sides, making the sofa slim visually.
The stitching was wisely designed too. Looked from the front, a verticle stitch is like adding shade to the sofa.
A strong backup from parent company
Thanks to the sound and strong supply chain system of Mexarts Group, we can get access to the first-class suppliers of electric sofa around the world.
On the other hand, we decided to make the sofa a hot product on E-commerce platform. By squeezing profit, we were able to realize large scaled manufacture thus reducing the cost.
Taking the one-seater as an example, the strong competitiveness of Chiffon sofa has stood the test.
Actually, You Living is still an internet company in its startup phase. It is a drawback not to have many retail stores, despite that our product introduction page has abundant information.
However, without actually seeing and touching it, our customers won't feel assured , let alone experience its outstanding quality and coziness.
Regarding this point, Chiffon sofa has no strength.
However, I still want to promote Chiffon because it really represents ultimate cosiness.
